Compare Lighthouse Local vs. diib
diib is an automated SEO and website growth platform for small businesses, with a Free plan, a Pro plan listed at $29.99 a month, and an AI visibility check that runs once or twice a month. Lighthouse Local tracks every week whether ChatGPT, Gemini, Claude, Perplexity, and Google AI recommend you, by city and service area or nationally, with fixes our specialists can make. Here's how they compare, every diib fact sourced from its own pages.
Which one is built for you?
Two honest lists. Pick the one that sounds like your week.
Choose Lighthouse Local if
- You want a fresh answer every week on whether AI recommends you, so you can tell a real change from a one-off reading.
- You want one plain answer covering ChatGPT, Gemini, Claude, Perplexity, and Google AI, with the first fix named and no dashboard to learn.
- You'd rather hand the fixes over than work through a checklist, so our specialists do the work and you approve it.
- You report to clients, so you need a dashboard under your brand on your own domain and reports you can share without a cap.
Choose diib if
- You want a Free plan with no time limit that scans your website and scores its health.
- You want website analytics, keywords, backlinks and competitor benchmarking in one dashboard, with up to 30 websites on Pro.
- You want an AI visibility check that counts how often Google's AI Overviews cite your site, run from your city, with searches you can edit before it runs.
- You want step-by-step Objectives, the diibAssist chat and unlimited diib Live sessions to help you do the work yourself.
Feature by feature
The same eighteen rows on every comparison we publish.
AI platforms checked
| Feature | Lighthouse Local | diib |
|---|---|---|
| ChatGPT | Yes | Yes Asked 8 questions per check, shown beside the score |
| Google Gemini | Yes | Yes Asked 8 questions per check, shown beside the score |
| Claude | Yes | No |
| Perplexity | Yes | Partial Named on the homepage, not in the help center description of the check |
| Google AI Overviews | Yes | Yes AI Overviews citations are what the score counts |
What gets tracked
| Feature | Lighthouse Local | diib |
|---|---|---|
| Local-intent questions, by city and service area | Yes | Yes Searches run on Google from the city you enter |
| Weekly sweep of every tracked question | Yes | Partial Help center lists 2 AI checks a month on Pro and 1 every 30 days on Free, while the homepage says weekly |
| Daily checks on priority questions | Yes | No Daily Health Score covers website health, with AI checks once or twice a month |
| Competitor tracking on every platform | Yes | Partial Up to 10 competitors on keywords and backlinks on Pro, plus the sites cited in your AI Overviews searches |
| Ranked, plain-English fix list | Yes | Partial Objectives with step-by-step checklists, triggered as issues are detected |
| Optional done-for-you fixes | Yes | Partial Self-service platform, with paid add-ons such as Authority Boost guest blogs |
For agencies
| Feature | Lighthouse Local | diib |
|---|---|---|
| White-label client dashboard | Yes | No Help center says white-labeled reporting and multi-seat login aren't offered |
| Unlimited client reports | Yes | No Help center says downloadable PDF reports aren't offered |
| Embeddable white-label audit for lead capture | Yes | No |
| Ask ChatGPT, Claude or Gemini about your own data | Yes | No diibAssist chat inside the dashboard on Pro |
Plans and trial
| Feature | Lighthouse Local | diib |
|---|---|---|
| 14-day free trial | Yes Self-serve plans | No A Free plan with no time limit instead of a timed trial |
| Month-to-month billing | Yes | Yes Monthly option starts with a $99.99 first month |
| Dedicated agency plans | Yes | No Pro monitors up to 30 websites in one dashboard |
Plans, side by side
Lighthouse Local prices come straight from our plan catalog. diib's are what its pricing page showed on November 5, 2026. A prompt count on its own undersells coverage, because Lighthouse Local runs every tracked prompt on ChatGPT, Gemini, Claude, Perplexity, and Google AI, so compare the answer checks a month.
Lighthouse Local
Starter
$79/ month
1,400+ AI answer checks a month
50 tracked prompts (weekly sweep) · 3 daily slots (checked every day)
Growth
$249/ month
4,700+ AI answer checks a month
150 tracked prompts (weekly sweep) · 12 daily slots (checked every day)
Enterprise
CustomFrom ~$599 / month
Custom prompts (~250+), sites & seats · ~25 daily slots, custom competitors
Agency Starter
$349/ month
5,500+ AI answer checks a month
160 shared prompts · 16 daily slots
Agency Growth
$999/ month
17,000+ AI answer checks a month
500 shared prompts · 50 daily slots
Agency Enterprise
CustomFrom ~$1,999 / month
Custom client sites, prompts & seats
diib
Free
$0per month
Website health scan, Daily Health Score, keyword and backlink analysis, competitor benchmarking, Weekly Snapshot email
Pro
$29.99per month
diibAssist, diibAI Visibility Score with an Action Plan, unlimited diib Live sessions, daily website monitoring, up to 30 websites, social media insights
Pro, paid yearly
$299per year
The same Pro plan. The help center lists the monthly option at $29.99 after a $99.99 first month
Authority Boost add-on
From $137per month
Guest blog posts
CityBoost add-on
Not publishedper location, added to Pro
Google Maps Map Pack tracking down to street or ZIP code level for 5 or 10 keywords, with a report every two weeks
diib prices are in dollars as shown on its own pages on the verified date. Its pricing page lists Pro at $29.99 a month, and its help center adds that the monthly option starts with a $99.99 first month and that paying yearly is $299. Add-ons are billed on top of Pro, and CityBoost needs its own subscription for each location. The CityBoost price isn't on the help center page we read.
See full pricingA check twice a month, or a trend
diib's AI feature is the diibAI Visibility Score. You enter your business, city and services, and diib runs each search on Google from your city, then scores how often Google's AI Overviews cite your website. It also asks ChatGPT and Gemini 8 questions and shows whether each answer names your business, beside the score and not inside it. Its help center gives a Free account one check per site every 30 days with up to 12 searches, and a Pro account two a month with up to 15, plus the full list of cited sites and the fixes. The method is explained openly, you can edit the searches before anything runs, and on the Free plan it costs nothing.
The question to ask any vendor is how many readings sit behind the number. An assistant can name you one day and leave you out the next, so one or two readings a month show where you stood on those days. They can't tell you whether a fix worked or the answer just varied.
Lighthouse Local sweeps every tracked question weekly and checks the ones you mark as priorities daily, across ChatGPT, Gemini, Claude, Perplexity, and Google AI, by city and service area or for a whole country. That turns a score into a trend, so when you change a page you're watching the answers respond within the week. If an occasional reading alongside your website stats is enough, diib's check does that, and its Free plan includes one.
Guidance to do it yourself, or the work done
diib's help center calls it a self-service platform. Its Objectives appear when diib detects something worth your attention, each with tasks, articles, videos and a checklist of steps to complete. Pro adds diibAssist, a chat that answers from your own business data, and unlimited diib Live sessions, and paid add-ons such as Authority Boost guest blogs start at $137 a month. If you've got the hours and want to learn how your site works, that's a lot of guidance for $29.99 a month.
So ask who does the work in the weeks you're busy. A checklist still needs a person to carry it out, and the steps that change what AI says, such as rewriting service pages or earning mentions on other sites, tend to take more than a spare half hour.
Lighthouse Local gives you a ranked fix list in plain English, ordered by what moves your visibility most, so you know the first thing to do. Then you can add done-for-you services to any plan and our specialists do the work, from on-page SEO and content to backlinks, Google Business Profile management and local citations. You just approve it. If you'd rather learn the craft yourself, diib's Objectives are a patient teacher.
What a client sees
diib's Pro plan monitors up to 30 websites in one dashboard, which is generous at its price. Its help center is direct about reporting, though. It says diib doesn't offer downloadable PDF reports, white-labeled reporting or multi-seat login, and its plans include a Weekly Snapshot email. So if someone else needs to see the results, whether that's a client, a franchise owner or a partner, you'd be putting that view together yourself.
Ask any vendor two things before you sign. What does the person you report to log into, and whose name is on it?
On our agency plans, each client logs into a white-label dashboard on your own domain, you manage every client from one account with a shared pool of prompts, and you share unlimited white-label reports. Lighthouse Local's Beacon adds an embeddable AI visibility audit to your own site, so a prospect sees what the assistants say about them before you've spoken. That's the difference between a tool you check for yourself and one you can put in front of a client on day one.
Frequently asked questions
Is Lighthouse Local an alternative to diib?
For AI visibility tracking, yes. For website analytics and general SEO guidance, they do different jobs and can run together. diib scans your site, scores its health, tracks keywords and backlinks, and runs an AI visibility check once or twice a month. Lighthouse Local checks ChatGPT, Gemini, Claude, Perplexity, and Google AI every week, by city and service area or nationally, ranks the fixes in plain English, and has our specialists make them.
Which AI platforms does diib check?
Its help center says the diibAI Visibility Score counts how often Google's AI Overviews cite your site, and that diib also asks ChatGPT and Gemini 8 questions and shows those results beside the score. Its homepage names Perplexity as well, which the help center's description of the check doesn't, and Claude isn't named as checked on the pages we read. So confirm coverage before you rely on it. Lighthouse Local tracks ChatGPT, Gemini, Claude, Perplexity, and Google AI on every plan.
How much does diib cost?
diib has a Free plan at $0 and a Pro plan listed at $29.99 a month on its pricing page. Its help center adds that Pro is $299 if you pay yearly, and that the monthly option starts with a $99.99 first month. Add-ons such as Authority Boost, from $137 a month, are billed on top. That price covers a broad SEO dashboard, not only the AI check. Our plans are sized by a monthly allowance of AI answer checks, shown on the cards above.
How often does diib check AI visibility?
Its help center gives a Free account one AI visibility check per site every 30 days and a Pro account two a month. Its homepage mentions weekly prompt tracking, so the two pages differ and it's worth asking which applies to your plan. Either way you're reading single points in time. Lighthouse Local sweeps every tracked question weekly and checks your priority questions daily, so you're reading a trend.
Does diib have a free trial?
There's no timed trial on its pricing page. Instead, diib has a Free plan you can stay on for as long as you like, and the first scan needs no credit card. Free shows part of the AI report, and Pro adds the full list of cited sites and the fixes. Every Lighthouse Local self-serve plan carries a 14-day free trial, so you see two weekly sweeps before you pay.
Can agencies white-label diib?
No, by its own help center, which says diib doesn't offer downloadable PDF reports, white-labeled reporting or multi-seat login. Pro does monitor up to 30 websites in one dashboard. If you're reporting to clients, that means putting the client view together yourself. Lighthouse Local's agency plans include a white-label dashboard on your own domain, unlimited client reports, and Beacon is our separate audit you embed on your own site to capture leads.
Does diib track Google Maps rankings?
As an add-on. Its help center describes CityBoost, which tracks your Google Maps Map Pack position down to the street or ZIP code level for 5 or 10 keywords, with a report every two weeks, and each location needs its own subscription. The price isn't on the page we read. That tells you where your pin ranks on Google. Lighthouse Local asks a different question, whether the assistants name you when a customer asks who to call in that town.
How did we check these facts?
Every diib fact on this page comes from diib's own pages, read on November 5, 2026. Where a page doesn't publish something, the scorecard says No. If you spot a change, contact us and we'll re-verify. Sources: diib pricing (seen November 5, 2026) · diib help center, how the diibAI Visibility Score measures AI visibility (seen November 5, 2026) · diib help center, the difference between Free and Pro (seen November 5, 2026) · diib help center, how much diib costs (seen November 5, 2026) · diib help center, PDF reports and multi-seat login (seen November 5, 2026) · diib help center, will diib do the work for me (seen November 5, 2026) · diib help center, how to use Objectives (seen November 5, 2026) · diib homepage (seen November 5, 2026) · diib help center, what CityBoost is (seen November 5, 2026).
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