Free AI Visibility Checker for Local Businesses
Lighthouse Local's free AI visibility checker reads your website the way ChatGPT, Gemini, Claude, Perplexity, and Google AI do and scores how ready it is to be recommended. Results on screen in about 60 seconds.
How to Check Your AI Visibility
Instantly check your AI visibility by entering your website and reading the fix list it returns. You don't need to know any SEO to use it.
- Type your website address into the box above.
- In about 60 seconds your grade is on screen.
- Add your name, email, and phone and the full report unlocks on the same screen, every fix ranked with the biggest first.
- Work down the list, ship the fixes, and run the check again.
What Is an AI Visibility Checker?
An AI visibility checker tells you whether ChatGPT, Gemini, Claude, Perplexity, and Google AI can find your website, read it, and trust it enough to recommend you when a customer asks. You get a grade, a score for each part of your site, and a list of what to fix so you show up more often.
AI Visibility Checker vs. Tracker
The checker on this page is our free audit. Same thing, two names. It reads your own site once, shows you what an assistant can and can't read today, and tells you which fix to make first. It doesn't sign you up for anything. Agencies can put this same audit on their own domain, under their own name, with Beacon.
The tracker is the paid product, and it does something different. Instead of reading your site, it asks ChatGPT, Gemini, Claude, Perplexity, and Google AI the questions your customers ask, every week across everything you track and every day on the questions that matter most, 1,400+ live answer checks a month. It tells you whether you were named, who was named instead, and what to fix to change that. Those answers change between runs and between platforms, and nobody can promise an assistant will recommend a particular business. If you want the assistants watched, not just your site, start a free trial or see Lighthouse Local for business.
What the AI Visibility Checker Looks At
We crawl your site and check 45+ things on it, grouped into six categories.
- AI VisibilityStructured data an assistant can parse. LocalBusiness, Organization, AggregateRating and per-service schema, plus FAQ blocks, llms.txt, and HTTPS.
- SEOTitle tag, meta description, H1, and heading structure.
- PerformanceMobile speed from PageSpeed Insights, the same numbers Google keeps on every site.
- ContentService pages, service-area pages, title and meta lengths, image alt text, and page depth.
- TechnicalHSTS, the sitemap, robots.txt, a mobile viewport, and crawlable navigation.
- Trust and AuthorityGoogle reviews, years in business, and a real name behind the business.
One thing to be clear about. The checker reads your website. It doesn't ask ChatGPT, Gemini, Claude, Perplexity, or Google AI who they'd recommend. A low score means your site gives an assistant very little to go on, not that the assistants have decided against you.
What Is a Good AI Visibility Score?
Each of the six categories gets a score from 0 to 100. The biggest single lever is LocalBusiness schema. It's worth about a quarter of the AI Visibility score, and without it an assistant has to guess what you do and where you do it from the text on your pages. Don't read too much into the number itself. The ranked fix list is the part worth acting on. Work down it, ship the fixes, and run the check again.
How to Improve Your AI Visibility Score
Five fixes, in the order we'd do them.
- Finish and verify your Google Business Profile, and make sure your name, services, and hours match what your website says.
- Add LocalBusiness schema so an assistant can read your services and service area instead of guessing from your copy.
- Write your service pages in the words your customers use when they ask an assistant for help.
- Keep recent reviews coming in.
- Let the AI crawlers in. Which bots your robots.txt allows is now a visibility decision. Where AI gets local business data explains what they read and why it matters.
Frequently asked questions
How can I check my AI visibility for free?
Type your website address into the free checker on this page. Your grade is on screen in about 60 seconds, with no card and no account. Add your name, email, and phone and the full report unlocks on the same screen.
Does the checker cover ChatGPT, Gemini, Claude, Perplexity, and Google AI?
It checks the signals all five assistants rely on, including whether your robots.txt lets ChatGPT, Perplexity, and Claude fetch your pages. It doesn't ask the assistants who they recommend. Lighthouse Local's tracker does that part.
Is the AI visibility checker free?
Yes. No card, no account, no catch. Your grade shows on screen, and your name, email, and phone unlock the full report.
Does it check what ChatGPT says about my business?
No. The checker reads your website and scores how ready it is for AI assistants. It doesn't ask ChatGPT, Gemini, Claude, Perplexity, or Google AI who they'd recommend. That's what Lighthouse Local's tracker is for.
How long does the check take?
About 60 seconds for your grade. Your report opens in a new tab the moment it's ready.
What do I get at the end?
A grade on screen in about 60 seconds. Add your name, email, and phone and the full report unlocks on the same page, six scores from 0 to 100 and every fix ranked by impact.
Is this the same as Lighthouse Local's tracker?
No. The checker is our free audit, a one-time scan of your own site. The tracker is the ongoing product. It asks ChatGPT, Gemini, Claude, Perplexity, and Google AI your customers' real questions on a schedule and records who they name. See how it works.
Can an agency run this under its own brand?
Yes. Beacon is this same check with your agency's name on it, on your own domain. Or see Lighthouse Local for agencies.
Keep an eye on it after the check
The free check looks at your site once. Lighthouse Local asks the five assistants your customers' real questions every week and shows you who they name, so you know the moment it changes.